The Care Prices program is renewed: with fewer products, leading brands and rises below inflation

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At a time of very high inflation, which was 7% in August and in September it is estimated that it will not be much lower (the data will be known next week), and driven mainly by the constant increase in food prices, the government has finally renewed the Care Prices program. The Secretariat of Commerce has closed an agreement with a justice less numerous in the products (just over 450), of leading brands and more representative of the Argentine taste. Furthermore, the increases are estimated to be just below the inflation rate.

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In a hurry, certainly because the plan expired this Friday, the Ministry of Commerce came out with a surprise announcement that was expected, according to ministry sources, for after the end of the long week. This edition will be valid until January 7, 2023.

The new version of program adds about 150 first-line products and leading brands. Sources in the Secretariat commented to Clarín that the increases will be 3.3% in October, 4.7% in November and 4.4% in December.

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After long days of negotiations, the holder of the portfolio, Matías Tombolini, managed to seal the agreement that finally reduced to 452 products (the latest version had 1,200 articles). This new version is more similar to the initial basket conceived and launched by the former Secretary of Internal Trade, Augusto Costa, who held the post during the government of Cristina Kirchner and was under the orbit of the then Minister of Economy, Axel. Kicillof.

This new agreement, which has around 700 fewer products, tries to be more representative of Argentine consumption and therefore leaves behind the previous versions that included goods that were not of priority consumption, some even premium and at uncompetitive values.

In addition to traditional brands such as Coca Cola or Quilmes, the new basket includes Ledesma and Chango sugar; chilled milk in sachets from La Serenissima (its main product) and there are five brands of aromatic herbs: Playadito, Taragüi, Unión, Amanda and Rosamonte. The basket also includes Bimbo bread, tapas empanada and La Salteña cakes, fine and classic Gallo long rice, Matarazzo and Lucchetti noodles, La Virginia and Cabrales ground coffee, Pantene, Sedal and L’Oreal shampoo and conditioner, among others.

This basket contains products from the categories of food, dairy, cleaning, perfumery, personal care and hygiene, baby items, fresh products and beverages. Likewise, as usual in spring and summer renovations, this version includes seasonal products.

The agreement with the business chambers, the Association of United Supermarkets (ASU), the Argentine Chamber of Supermarkets (CAS) and the Argentine Federation of Supermarkets and Self-Services (FASA) It will be valid until January 7, 2023.

In this sense, and after the joint work of all areas of the Ministry of Commerce, the agreement provides for the commitment of companies and supermarkets to improve the levels of supply of products in all points of sale in the country.

Prices Cura it is available every day of the week in retail supermarket chains across the country such as Jumbo, Vea, Disco, Changomás, Coto, Carrefour, Día, Josimar, La Anónima, Libertad, Cooperativa Obrera, Super Santiago, Himisa Supermarket, Beltrán, Blü, Borbotti, El Solar, El Zorzón, Único, El Abastecador and Alfa.

Cut Care

In addition, the Secretariat of Commerce has renewed until 7 November Cortes Cares, the price agreement entered into with refrigerators and supermarkets for the marketing of the seven extra cuts of meat representative of the consumption of Argentines, at prices lower than those usual on the market.

They will be the values ​​of the cuts per kilo:

  • skirt, $ 499
  • roast, $ 765
  • roast lid, $ 765
  • palette, $ 849
  • kill, $ 969
  • blank, $ 999
  • buttock, $ 1,049

For Patagonia (boneless cuts) a differential of 6% is added.

In this way, consumers will be able to find these cuts at prices that should be more reasonable throughout the national territory, from Monday to Friday, in more than 1,000 points of sale including the large supermarket chains Coto, Jumbo, Plaza Vea, Disco, Carrefour. , Walmart, Changomas, La Anónima and Día, the wholesale chains Vital and Makro and the butchers affiliated with the Argentine Meat Industry Union (UNICA) and the consortium of exporters ABC.

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Source: Clarin

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