Due to the rapid rise in prices and the uncertainty of exchange rates, more and more people are turning to training tools, mostly free, as a form of hedging their income. The interests are varied, fromand how to set a fixed deadline on how to save in cryptocurrencies.
There is a considerable knowledge gap: according to a study by the World Bank, Argentina appears in the last positions of a ranking on the financial education of its inhabitants. Furthermore, according to data from Standard & Poor’s, 70% of Argentines have less knowledge than the global average on financial matters
In a country with inflation forecast for this year at 100%, knowing the tricks to prevent income from losing value is increasingly a concern of Argentines. Last week, the Lemon crypto wallet launched a free online course on currencies and the digital ecosystem. The response was resounding: They received 1,000 subscribers per hour.
The training, divided into 30 videos, covers basic questions about the crypto ecosystem, such as What is a Bitcoin? What are smart contracts and how to invest in the Metaverse. Lemon had already held face-to-face meetings across the country to introduce more people, mainly young people, into this universe, and with this digital proposal they try to gain coverage.
“At the adoption level, there is still a long way to go and creating attractive educational content is one of the main contributions Lemon makes to the region,” said Santiago Di Paolo, Head of Crypto Education.
Cryptocurrencies are attracted by their novelty, but there is an interest in learning what is money management and personal finances like which exceeds that generated around digital currencies. fintech Orange X He introduced his blog almost a year ago “Let’s talk about money”where, among other things, it focuses on “how much” crucial events in people’s lives cost, from holidays, to moving, to having a child.
As they explained, the goal is to “lower” financial knowledge to a sector of the population that has been marginalized by the formal banking system: 40% of new monthly customers have their first credit experience with Naranja X. Also, thanks to an “alternative score”, which measures credit risk with the history of customer behavior, nearly 100,000 people have been incorporated into the financial system.
With this same premise, Ualá launched “Aula Ualá” this year, a virtual platform where you can learn simple concepts on money management. It is a free virtual space that caters to both fintech users and the general public. Since its launch, the blog posts have received more than 300,000 visits and the newsletter has received more than 10,000 subscriptions.
At the same time, Banco Galicia has launched a strong YouTube campaign in which a “transparent influencer” explains how to organize expenses, save or manage credit cards. The channel already had half a million views.
Teenagers and young people are the main focus of these financial education programs. The Supervielle Group launched this year an online course on “Financial education for secondary schools”, in which they have already participated 3,455 students from 40 schools in Buenos Aires.
Last week the Chamber of Deputies of Buenos Aires approved the draft Law on Financial Education which proposes the creation of this curriculum in the latestWe did two years of high school.
As explained by the deputy of the Civic Coalition, Maricel Etchecoin Moro, promoter of the project, the idea was born of “giving our young people a tool in secondary school, where they should be able to talk about money, so that they learn to manage both scarcity and abundance, there are always challenges in both “.
Source: Clarin
