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The Migoya brothers revolutionize the world of entertainment

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  • They named the startup, which is now a company, Enigma, which after several stumbles found the way to revolutionize the world of entertainment.. It was born at the end of the pandemic in mid-2021 on the initiative of the brothers Facundo and Manuel Migoya, sons of one of the founders and president of Globant, Martín Migoya. Matías Loizaga, from Popart Music, and Federico Lauría, from Dale Play, were added. They had the backing of venture capital funds such as Newtopia and First Minute, FJ Labs, Alchemy, among others, and companies such as Ripio, Dale Play, Popart Music.
  • Enigma is not only a regular platform with 300 thousand users but also guarantees the safe purchase and resale of tickets within the application itself, as well as positioning itself in every ingredient of what is called the “experience” of a show. This was the case at Primavera Sound Buenos Aires, Messi10 by Cirque du Soleil, the Bizarrap shows at the Hipódromo, Babasónico at the Polo field, Los Fabulosos Cadillacs, Miranda en Ferro. There are places like the Polo Open that resort to this technological solution that has passed from Argentina to the region, to the United States and Spain for the organization of shows.
Bizarrap poses for photographers on the red carpet at the annual Latin Grammy gala in SevilleBizarrap poses for photographers on the red carpet at the annual Latin Grammy gala in Seville

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  • The key is for tickets to become Smart Tickets. And within the application it is possible to update the location and purchase parking, food and merchandising, as well as access other “experiences and rewards”. They have allied themselves with Globant for technological innovation and Sony Music for artists. They are supported by blockchain technology. “We are able to maximize the connection between fans and artists, while solving problems within the entertainment industry. There is a huge opportunity from Argentina to the world, not only to promote artists, but also to benefit from the disruptive innovation of blockchain technology for smart tickets,” says Matías Loizaga, CEO of Enigma.
  • Despite Javier Milei’s triumph, the exodus of foreign companies continues. The specialized EconoJournal reported this week that the Aconcagua Energía of the Argentines Diego Trabucco and Javier Basso has acquired the local assets of the Chilean Orazul Energy. Aconcagua Energía thus expands into the thermal and hydroelectric energy generation businesses and adds wind generation projects to become a zero-carbon energy group. “The Chileans were already tired,” close sources reported.

  • In the study of provincial banking models, the teams headed by Javier Milei focused on Banco de La Pampa as an efficient and profitable public bank. They say it is the result of work articulated with the policies of the provincial state, which conceive public-private integration as key. It is a mixed economy company founded in 1959 that acts as the financial agent of the government of La Pampa. The bank specializes in financial services to individuals and SMEs, particularly in the agricultural sector. The latest balance sheet of Banco de La Pampa showed positive results and it has been like this for 20 consecutive years. It has been managed by accountant Alexis Iviglia since 2016 and has an A1+ rating. La Pampa has been governed since 2019 by Sergio Ziliotto, of the PJ. There they state that management is based on stimulating consumption with credit lines, production and the creation of added value in the sector and on supporting campaigns, with strong support for exporters through access to guarantees. The news is that the entity that has a network of 80 branches – they are in Buenos Aires, Río Negro, Córdoba, Neuquén – lands in San Luis. This is because, thanks to exporter promotion, shipments from La Pampa increased by 33% year-on-year, in a year of decline for the country.

Source: Clarin

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