“Walk, lady, walk,” said Lita de Lazzari in the 1990s. Version 2.0 are the discounts offered by companies, banks and virtual wallets “make the burdens pay off” local in the midst of the current strong crisis. To take advantage of this, two events are coming next week with discounts of up to 40% which will allow you to purchase everything from electronics to footwear.
The first discount events of 2024 are arriving, the now classic Elettrofan, to purchase household appliances and electronics with 40% discount AND six interest-free installments.
The event will take place on March 11, 12 and 13. This will be the fourth edition of the sales marathon in which seven retailers will participate: Cetrogar, Musimundo, Megatone.net, Naldo, Coppel, Frávega and Pardo.
Valid for purchases made both online and in person or by telephone at participating chains. Whether it is household appliances, household appliances, electronic products, technology and other household equipment in the premises.
Also from 11 to 18 March will be held for the first time MODE Exita week with discounts up to 20% and with a limit of $10,000 restitution to bank.
“The wallet, which already has more than 14 million users, launches MODO Sale, its special event that seeks to promote online sales and payments with great promotions so that its users can make the most of it,” they explained in a statement. “No matter where they are in the country, in industries like pharmacies, apparel, bookstores, pets, technology and more,” they added.
ElectroFan and Sale Mode: what each event offers
With the Electric fansthere will be discounts of up to 40% and the ability to pay up to 6 interest-free installments.
“The fourth edition of Electro Fans is a new opportunity to establish a solid bond with our customers, that’s why Cetrogar, Frávega, Musimundo, Megatone.net, Naldo, Coppel and Pardo come together with a common purpose: to provide our customers with possibility of purchasing products with great discounts, which on this occasion reach up to 40%. Our commitment is to facilitate access to the best appliances and technologies”, say the organizers of this fourth edition.
MODO, for its part, offers its users from March 11th to 18th refund up to 20%. in purchases made in participating virtual stores that have the wallet payment button, with a withdrawal limit of $10,000 per bank. The promos can be combined with bank promotions and with the installments offered by each point of sale.
How can I access the benefit?:make a purchase with credit, debit and prepaid cards through MODO.
The refund will be credited to the account of the bank where you chose to purchase, and can be combined with other promotions.
Federico Barallobre, Marketing SVP of MODO, underlined that “we are preparing to launch this exclusive proposal which we summarize today in MODO SALE, a week of discounts with great banking advantages designed for our users.”
Both events are the prelude to the ever-anticipated Hot Sale, which will take place from May 13th to 15th and generally extends into what is called Hot Week.
This event is one of the most important for local e-commerce together with Cyber Monday. Organized by the Argentine Chamber of Electronic Commerce (CACE), it includes promotions of the sector and 11 other categories of goods and services.
What do they plan for the sector for 2024?
“Consumer confidence remains at historically low levels due to the cost of living crisis and continued uncertainty. The risk of another sudden tightening of monetary policy, combined with slowing global economic growth, has set the stage for a year difficult for companies”, explains the study “Panorama of the consumer electronics sector in 2024” prepared by the company Gfk, belonging to the NIQ.
On the prospects of the consumer electronics sector in a context of slowing global growth
According to the report, consumer electronics categories reflect the outlook for a slow recovery and regional and category variations. And while the Global consumer electronics market grew 4% in terms of revenue since 2019, with the small appliances and IT categories growing the most; At the end of 2023 it showed signs of stabilization that will likely continue into 2024.
“Affordable premium products will continue to be a trend through 2024, as continued inflationary pressures and loss of real income cause consumers to seek a sense of luxury at lower prices,” the document reads.
Now, almost four years after the first lockdown, products such as smartphones, laptops and PC accessories were purchased at the start of the pandemic They will soon be ready to be replaced or upgraded. On the other hand, consumers are unlikely to want to upgrade their TV if they have already done so during this period.
“Because many desired product upgrades — or first-time appliance purchases, such as air fryers — have already occurred during the pandemic, in the face of economic turmoil, consumers are likely to be more cautious with their spending,” explains Mendes.
SN
Source: Clarin
