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Company Secrets: Car Sales Decline and Apps Thrive

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  • In the midst of the collapse in sales, both new and used, platforms linked to the automotive sector are growing. This month’s novelty was brum, whose name imitates the noise of Formula One engines and has become the first digital platform that allows you to purchase an OKM of any brand sold in the country. Designed exclusively to collaborate with 20 official dealers, brum compares different vehicles, allows test drives and benefits from the opinion and attention of its founder, the expert José Luis Denari. But the distinctive thing is that the prices displayed on the platform are not surprising and refer to a specific frame. The app has financing options as it has Macro as its exclusive bank. Denari has developed a “vehicle recommendation” that works on the basis of a preference algorithm where, through filters, the site shows what the ideal car would be based on price, safety, technology, average fuel consumption and design. And he underlines that once the vehicle is found, “brum facilitates the direct connection with the official dealer to speed up the purchase process”.
  • The agreement between Mercosur and the European Union has collapsed, At least for now, the agreement with EFTA, the regional bloc founded by Switzerland, Norway, the United Kingdom, Sweden, Denmark, Austria and Portugal, has begun to gain momentum. The week begins with a large EFTA parliamentary delegation that will visit Buenos Aires to finalize the details with the authorities and have an overview as they have requested contact with civil society representatives.
Meeting of Mercosur Foreign Ministers in Paraguay with President Santiago Peña.Meeting of Mercosur Foreign Ministers in Paraguay with President Santiago Peña.
  • IFF is a multi-American company that creates products to provide more flavour, texture, aroma and nutrition to foods. As well as enzymes, specialty cultures, soy proteins and probiotics, which it markets worldwide. In Argentina, its largest plant is strategically located in Arroyito, Córdoba, in the heart of food leader Arcor. Its regional CEO, Deia Vilela, with a birth certificate in Brazil, serves Argentina. The news is that the Bioeconomy Secretariat has approved the marketing of genetically modified yeasts which help greater production of bioethanol obtained from corn. These yeasts, which arise from hybridization combined with genetic improvement, reduce the formation of glycerol and guarantee maximum ethanol conversion, maintaining high rates until the end of fermentation. They prevent industrial performance losses caused by the influence of high ambient temperatures during processing. The approval covered three types of yeasts intended for different needs of the plant. One focuses on production speed, another on robustness and the third on increased performance.

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Deia Vilela, CEO of the IFF in the region.Deia Vilela, CEO of the IFF in the region.
  • Around the world, dividend distribution is a common practice. In Argentina it is a procedure forgotten by stocks in the case of multinationals or by the crisis of local ones. But in 2023, globally, banks distributed record dividends and offset the collapse of the mining sector in a scenario in which 86% of companies on the planet increased their dividends or kept them stable. A new record is expected this year. Of course, Brazil saw the biggest drop in dividends last year, according to the global index prepared by Janus Henderson. As for the banks, HSBC took the podium, which is about to be purchased in the country by Galicia. Of course, the positive effect of the increase in bank dividends was offset by cuts in the mining sector, which reduced its distribution by $23 billion compared to 2022, due to falling mineral prices.

Source: Clarin

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