From Hot Sale to Hot Week 2022: what promotions do banks offer

As has been the case for years now, after the three days of the Hot Sale which generally take place in the first days of the week, the offers and promotions extend until the end of the same in what is called Hot Week. Without being an exception, this is also the case of that year and some banking institutions join the initiative.

Buying mid-range mobiles, trainers and trips to Bariloche were the products most clicked by consumers who tried to take advantage of the discount event.

The organizer of the hot sale, the Argentine Electronic Chamber of Commerce (CACE), pointed out that the most requested categories were clothing and footwear; electronics and techno; Furniture, home and decoration; sport and fitness; and Cosmetics and beauty. 3.3 million people registered on the official website of the event.

And in the travel category, the greatest demand was concentrated in Bariloche locally and Barcelona internationally.

According to CACE, in this edition – unlike previous events – the so-called common one was that of a “much more rational consumer”, who has made “purchases that he had planned in advance, is much less impulsive and more mature, focusing on his daily consumption needs”.

“We observe a buyer more accustomed to digital shopping, who tends to analyze the purchase, compare options and prices, turning the digital channel into a habit,” say the sources of the room.

According to the latest records, Tiendanube had a turnover of approximately $ 3,079,674,332, which is 84% ​​more than in the 2021 edition. With an average ticket of $ 9,858 and a total product sold of 883,248 items and

“A few hours after the conclusion of the Hot Sale, the growth of e-commerce in our country continues to amaze. The billing and sales forecasts have been exceeded, which demonstrates and strengthens not only the importance of the event for companies from all over the country, but also for users who are increasingly comfortable with online shopping ”, analyzes Franco Radavero, Country Manager of Tiendanube Argentina.

Given the success that each edition of the Hot Sale leaves year after year, promotions and offers usually run throughout the week in what is called Hot Week.

Here’s how the banks add up:

Macro Bank

Customers can access savings with Visa credit card with 70% discount in Macro Premia Points for use in fuel, supermarkets, delicatessens, electricity stores, clothing, pharmacies and much more. This benefit is valid until Sunday 5th June.

In addition, on mobile phone top-ups, a 70% discount with Macro Premia points. This promotion is valid until 5th June.

Finally, on the Macro Premia website there is an offer of products that can be paid up to 24 installments without interest and with savings of up to 50%. Stand out Nespresso, Air conditioners, cell phones, Smart TVs, small appliances, Apple, Garmín and many others. For more information, you can visit macropremia.com.ar.

BBVA

The entity joins the Hot Week and, as with the Hot Sale, will offer an additional 10% refund on discounts and up to 6 interest-free installments:

• To dress: DEXTER Stock Center, Moov, Dafiti, Grimoldi, Hush Puppies, Macowens, DEVRE.
• Home and furniture: SODIMAC PRESTIGE, TOOL RANGE.
• Beauty and personal care: GA.MA Italy

ICBC

After the hot sale, ICBC Argentina will offer opportunities for the rest of the week on Despegar.com and AlMundo.com with special offers For your customers. This year the action will be extended with HotWeek from 2 to 5 June, with discounts up to 50% and 12 interest-free installments. For more information and to access all the benefits go to https://mall.icbc.com.ar/

Bank of Patagonia

From May 30 to June 6, 12 interest-free installments and free shipping on selected products.

In Free market: from 30 May to 8 June there will be offers up to 3 interest-free installments with all bank credit cards.

In Fravega: from 30 May to 5 June, the 9 interest-free installments are extended with all Banco Patagonia credit cards in selected products.

YN