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Juan Martín de la Serna, president of Mercado Libre in Argentina: “The great problem of the country is the long-term horizon”

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Juan Martín de la Serna, president of Mercado Libre in Argentina:

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The president of the Mercado Libre in Argentina, Juan Martín de la Serna. Photo: Andrés D’Elia.

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The president of the Mercado Libre in Argentina, Juan Martín de la Serna, participated this Tuesday in the panel on the knowledge economy organized by Clarín as part of the Democracy and Development cycle and warned that being able to have a “The long-term horizon” is the big problem “of the country.

“When you have a long-term horizon, which is the big problem Argentina has, it’s not that hard that, in an industry that grows naturally and organically, and will continue to do so for a long time, almost what needs to be done. half things to not continue to be successful, “said De la Serna.

He also focused on other difficulties Argentina has for companies like Mercado Libre and ensured that they carry out operations in the region that they no longer do in the country.

“There are many things that we are able to do in the region and we no longer do it in Argentina, for example the logistical question,” De la Serna said, and when asked about a specific case, he explained: “For example , the distribution center that we have inaugurated and the blockade of truckers which led us to the decision that, after adding operations in Argentina, Brazil and Mexico, today in Argentina we only have that same (distribution center).

De la Serna with Wanda Weigert (Globant), Damián Scokin (Despegar) and Marcelo Carrique (Bioceres).  Photo: Maxi Failla.

De la Serna with Wanda Weigert (Globant), Damián Scokin (Despegar) and Marcelo Carrique (Bioceres). Photo: Maxi Failla.

And he added: “Unfortunately or sadly, you see that the activities are expanding into other countries and here we remain semi-braked“.

De la Serna said he had an interview some time ago with a government official who asked him why Mercado Libre did not expand as in other countries in the region: “Because we have a trade union problem right away. Why do we have our planes in Brazil? painted yellow? Why don’t we do the same in Argentina? Because in addition to the truckers union, the next day we have a problem with the air navigation union, “he said.

Juan Martín de la Serna is the president of the Mercado Libre in Argentina and the person who had the responsibility of replacing Marcos Galperín himself in the online trading company. “The fact that Marcos has given me this opportunity is a vote of confidence,” he said in an interview with Clarín.

De la Serna is part of the founding group of the company, which he joined more than two decades ago. Over time he has worked in various activities within the company as Business Development and Head of Categories. Between 2007 and 2012 he oversaw operations in 7 Latin American countries.

Before joining Mercado Libre, he worked in the financial markets for more than 10 years.

Source: Clarin

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