The shoe manufacturer Nike and Adidas is laying off 97 employees

The Das group fired 97 employees at its Eldorado plant, Misiones, where it produces shoes for Nike, Fila, Umbro, Asics and Under Armor. “Stocks on imports and new provisions restricting access to dollars imposed by the government has forced many production sectors to rethink their corporate structure “, reads a note from the company.

The Ministry of Labor has issued the compulsory conciliation, which forces the company to revoke a provision that the workers considered surprising. However, from Dass they too advance “They intend to go ahead with the layoffs” beyond what happens in the hearing scheduled for this Thursday morning.

In just over a year the situation of the company, which has another factory in the city of Coronel Suárez where it produces shoes for Adidas, has changed radically. In March 2021, the group received the president Alberto Fernández to announce that he was returning to production for Nike and would be hiring 250 employees. Strictly speaking, the footwear is assembled in the country with import supplies: soles, fabrics, laces and uppers.

“This factory supports 567 families and produces 14,000 pairs per day“, they assure. In total, today the company employs 1,500 people and was gaining market share when several global brands left the country due to import restrictions. Dass thus accumulated the exclusive licenses of the Japanese Asics and the North American Under Armor and Nike.

The main difficulty is that Dass it cannot exceed 5% of the volume imported last year. “We are confident that this is a reversible measure and that we will soon have clear rules that will help us unlock the production situation of our group, in order to avoid further restructuring in our production plant in Eldorado, Misiones or Coronel Suárez”, they underline.

Workers at the Eldorado plant reacted against the layoffs, El Territorio, a missionary newspaper reported yesterday. “It is a very difficult time for uswe show up at work like every day and have breakfast with this, “said Daniel Moraez, one of 97 affected. The total adjustment, however, was 101, but the remaining 4 agreed to take the voluntary retirement offered by the ‘agency .