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Smart money: innovation at the service of purchasing power

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[CONTENU PARTENAIRE] Historical player in arrow money solutions, the Up group develops innovative means of payment to make life easier for its customers and improve the purchasing power of employees and the population, according to its CEO, Julien Anglade.

What solutions does the Up group offer?

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We design payment solutions that have social and local utility. For companies, these are UpDéjeuner restaurant vouchers, UpCadhoc gift vouchers, culture or reading vouchers and even Cesu. They are assigned by the employer, the DDH or the CSE, to employees and agents in the framework of social dialogue. Free of charges, they are benefits for employees that can make a difference at the time of hiring.

For public administrations that allocate economic aid to support the purchasing power of populations, we prepare Service Checks, mobile applications (E-pass) or cards (UpCohésia), which allow these aids to be channeled to an identified population for predefined purchases.

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It is predestined money, intelligent money in a certain way because, by spending it in the territory, our titles also boost local commerce.

Actor of the SSE (Social and Solidarity Economy), our solutions make sense and are the result of the collective work of the employees-members of our cooperative created in 1964.

How is digitization a problem for you?

This is an important issue related to the evolution of uses. For our clients, we develop ordering or management platforms that make their lives easier. For your beneficiaries, users of our solutions, they expect innovations such as mobile applications to pay for their meals, their purchases of gifts and to track their expenses… For all this, we have accelerated our digital transformation and innovated.

Are you in a buoyant market?

Yes. At a time when inflation is galloping, the question of purchasing power is central. In many countries, our solutions are indexed for inflation, which has a positive impact on our volumes.

With the development of teleworking and the fact that not all companies are equipped with restaurant vouchers, the market is developing. We also believe that CSEs will be increasingly equipped with our management platforms, such as Leeto. As for communities and public authorities, we respond to the need to support the purchasing power of citizens with specific and effective means.

What are the new products that the Up group is developing?

The relational and playful Up+ program, backed by the new UpDéjeuner card: allows you, by having lunch at a partner restaurant, to earn euros. “With Up+, lunch, payment, savings”.

UpOne is a card and an application that brings together all the benefits for employees. It is highly innovative and responds to the needs of VSEs-SMEs and CSEs.

Finally, we explore a revolutionary offer, with AI and open banking: the employee pays with his bank card and May detects the eligible expenses and reimburses them in his bank account.

This content was produced with SCRIBEO. The BFMBUSINESS editorial team was not involved in the production of this content.

Author: in collaboration with SCRIBEO
Source: BFM TV

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