Every December 1 is commemorated the world aids day, with the aim of raising awareness of this disease. Since 2002, the Huésped Foundation, together with the Noble Foundation and El Trece, has been making audiovisual productions that are broadcast on that channel and that seek to reach the public in a more direct way to create awareness.
All this material, produced annually in fiction format as well as other artistic productions, has already been available on the Flow platform since yesterday.
The Host Foundation understands this narrative is a key tool disseminate messages about HIV and sexual and reproductive rights and thereby promote prevention and reduce the stigma and discrimination surrounding it.
Word of Leandro Cahn
Its executive director, Leandro Cahn states: “The possibility of having a television space in all these years, through fictions, is a fundamental element of communication. It is the most daily and direct way to reach the public with educational material.
With this idea is that specials of a single expedition have been made every year, which El Trece broadcasts every December 1, on its screen. This is the only program that, through fiction, tries to naturalize the most important aspects of the problem.
Well-known actors and actresses participated in these specially created fictions, who lent themselves to the task of dissemination, always centered on that theme.
supportive artists
Artists donated their cachet, the production company worked towards the cost, and the channel donated all proceeds from advertising sales to the Foundation to continue research into this disease.
“Working together with El Trece is doubly important, both for the information it helps us disseminate from an accessible and clear place, and for the specific donation we receive and is necessary to continue working on the subject,” says Cahn. .
Now, since December 1 this year, all programs can be viewed on demand through the Flow streaming platform. It concerns 14 dramas in which some of the most important actors and actresses have participated of Argentina.
Among the names that were part of these specials are Ricardo Darín, Adrián Suar, Cecilia Roth, Guillermo Francella, Soledad Silveyra, Diego Peretti, Arturo Puig, Sebastián Wainraich, Gloria Carrá, Celeste Cid, Daniel Hendler, Arturo Puig, Gloria Carrá, Julieta Zylberberg, Carla Peterson, Andrea Pietra, Miguel Angel Rodríguez, Jey Mammon, Eleonora Wexler, Tomás Kirzner, among many others.
The fiction themes have always highlighted the importance of prevention, the difficulties caused by prejudices, ignorance and intolerance towards this disease.
According to data from the National Ministry of Health, more than 140,000 people in Argentina are estimated to be living with the HIV/AIDS virus and 17% of them do not know their diagnosis. On the other hand, around 4,800 cases are detected across the country every year.
Among the other significant data provided by the Ministry of Health, it also emerges that 30% of people who access the diagnosis do so late, while 98% of new infections are caused by sexual intercourse without the use of a condom.
Among the audiovisual material currently available on Flow, in addition to the four fictions, there are also four backstages of the calendars created by photographer Gaby Herbstein.
And other material that can be seen is a symphonic concert which was attended by Elena Roger, Kevin Johansen, Patricia Sosa, Chango Spasiuk, Sandra Mihanovich, Hilda Lizarazu, Marcelo Moura and Benito Cerati, among other musicians and artists. In both cases, also in favor of the Host Foundation.
Next December 17, at 11.30pm of El Trece will broadcast a special about these specials called 20 years (of) special, where, in summary, all the work done in recent years is reviewed. Adrián Suar, Diego Peretti, Fer Dente, Dalia Gutmann, Benito Cerati, Araceli González, Toto Kirzner, Flor Torrente, Andrea Pietra and many others will participate with their testimonies.
WD extension
Source: Clarin
