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Golden Globe: Why it’s no surprise last broadcast’s rating dropped 26%

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The transmission of Golden globes last Tuesday on the chain NBC done 1.1 rating points, 26% less than last year. However, this steep drop is quite compensated by the figure of 6.3 million viewers who watched it in streaming, just 9% less than the 2022 edition..

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However, comparing this year’s and last year’s numbers to the pre-pandemic era is still concerning. In March 2021, the 78th Golden Globe Awards took place 1.5 rating points and 6.9 million viewersinstead, that of January 2020 had reached 18.3 million viewers.

It should also be noted that global transmission does not reach all countries, as before. This year, for example, in Argentina there was no way to see the ceremony live.

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Hotly contested awards

The Globes had been trying to bounce back NBC as a broadcast partner following a Los Angeles Times report detail the allegations of financial practices, as well as “a record of negligible diversity and the representation of black members”.

Now, these awards come looking leave behind suspicions of corruption and recover lost prestigeleaving the controversies behind and agreeing to the approval of “a major reform” in view of the revocation by the televisions of their “cancellation”.

An example: the 84 members The current members of the group will no longer have a guaranteed place and will have to participate again in a selection process in which other journalists can also apply.

In addition, they will have to share files “with new members of color, they require training on sexual harassment and diversity, equity and inclusionban paid gifts and travel, hire an independent law firm to handle any complaints, and have all members sign a new code of conduct,” highlighted an article published in July last year.

“We are encouraged by the passage of the amended bylaws. This marks a positive step forward and signals a willingness to do the work necessary for meaningful change,” said a spokesperson for NBC, which has broadcast the Golden Globes since 1996.

The 2023 edition

During Tuesday’s Golden Globes, which took place once again in the main ballroom of the Beverly Hilton Hotel, Abbott Elementary of the ABC and House of the Dragon Y The White Lotus Of HBO extension emerged with top television honors, while The Fabelmans of universal and The Banshees of Inisherin the spotlight was the best winners in movie categories.

Additionally, the winner and six-time nominee, eddy murphyreceived the 2023 Cecil B. DeMille Award, while five-time Golden Globe winner and 16-time nominee, RyanMurphy, received the Carol Burnett Award.

Truth be told, the Golden Globes are far from the only awards shipment to have impacted ratings recently, as most have been on a steady decline since before the pandemic.

In September the The Emmys are down 25% compared to 2021 in total viewers and hit a new all-time low in audience ratings.

The Golden Globes seek to leave behind suspicions of corruption and recover lost prestige, as well as the The Grammys seek to balance the possibilities, and the Gotham Awards aim to remove dividing its categories by gender from its agenda.

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Source: Clarin

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