The first few months of 2023 continue to be dedicated to rearranging radio schedules, facing what will be strong competition from broadcasters during the rest of the year. In some cases, some name and time changes have already been announced. AND the morning is the warmest segment compared to the present.
With Radio Miter as the undisputed leader of the AM audiencewith Eduardo Feinmann and Jorge Lanata as their main swords, and the same with La 100 on FM (where Santiago del Moro and Guido Kaczka form an unbeatable combo), about to start the month of March, remains to define one of the most surprising steps : that of Marcelo Longobardi, who will leave Radio CNN, after having been there for less than a year and a significant drop in measurements, to switch to Radio Rivadavia.
Although negotiations with the journalist are very advanced and his passage would be imminent, there is still no official confirmation. After a short season on CNN, Longobardi would arrive in Rivadavia (AM 630) to occupy the first morning episode given that, due to the elections, the broadcaster will give priority to political journalism.
Ready for the big duel
In this way, he would compete directly with Eduardo Feinmann. with your schedule someone has to say (Radio Mitre), Feinmann is the most listened to driver in Argentina. Precisely that space that Feinmann now occupies was at the helm of Longobardi until 2021.
Meanwhile, the program that Longobardi hosted on CNN is no longer called Lombards on CNN Radio and it happened CNN – Early morning. What could occupy that segment would be José Antonio Gil Vidal, which left the TN news network after 30 years, last January and now has an afternoon cycle on CNN. But even his move to the morning slot is not yet officially confirmed.
In the meantime, the new programming is already on air on Radio Rivadavia, with Ari Paluch from 6 to 10, Jonatan Viale from 10 to 12 (instead of 3 to 5) and Baby Etchecopar from 12 to 14. Paluch would be temporarily on air that segment until Longobardi takes his place.
On the other hand, Miter continues to lead the AM audience. with Feinmann and his cycle someone has to say from 6 to 10 from Monday to Friday, which in December 2022 prevailed with 44.5 share points.
The journalist shares the mornings of Miter with Jorge Lanata who, starting this month, has resumed his Lanata without filter, from 10 to 14 and also the historic “pass” with Feinmann. The cycle of Lanata obtained a share of 40.8 in the month of December. It is largely due to both that AM 790 led all year, registering 37.2% ratings last December.
a political year
In a year marked by the political agenda in view of the elections, Radio 10 – which ranked as the second most listened to among the AMs in 2022 – will continue to bet on current events with Gustavo Sylvestre and Jorge Rial in charge of the station’s mornings , with Good morning Sylvester (from 6 to 10) e Argentzuela (10 to 13), respectively.
For his part, Pablo Rossi He has decided to leave his cycle in the mornings of Radio Rivadavia to give priority to his work in television, although he could participate as a guest commentator on some programmes.
As for La 100, the most listened to FM in the country, with 21.3 share last December, it maintains the same programming that it has been offering for some time, given that it pays very well.
From Monday to Friday, from 6 with The Moorish Circle, conducted by Santiago Del Moro, the most listened to cycle on that frequency, which is followed by 10, That’s not all saidwith Guido Kaczka leading his team.
Pop Radio, for its part, maintains its morning schedule with Sunny morning (from 6 to 9), with Roberto Pettinato and then, from 9 to 13, the most listened to cycle of the broadcaster, Black popby Elisabetta Vernaci.
Another broadcaster that leaves the network like last year in that time slot is La Rock & Pop (FM 95.9), with Beto Casella protagonist of the second morning with nobody stops usfrom 9 to 13. Before, from 6 to 9 Martín Ciccioli continues with the cycle Who pays for the party?
Urbana Play, the Kuarzo radio station born two years ago, has not undergone changes in its programming with María O’Donnell and Andy Kusnetzoff, with From here on AND street dogs, their respective morning shows. While, in the case of La Red, although more focused on sport, in the mornings the news with Pablo Vilouta prevails, from 6 to 10 in the cycle Vilouta 910.
WD extension
Source: Clarin