The story of Unwriting, the song that received a million views in a week, the success that resurrected TikTok

It’s been a while since then Tick ​​tock He resurrected the successes of the past. And this time the lucky Natasha Bedingfield, English singer and songwriter who achieved international recognition in the early 2000s thanks to her great success, Unwrittenback to the beginning.

The 2004 song broke records again after being part of the film’s soundtrack With everyone except you. The film, currently shown in Argentine theaters, is interpreted Sydney Sweeney AND Glen Powell and it is, for many, the great return of romantic comedies.

Thanks to TikTok and the use of the song as part of the plot, this time the success was global. This viral phenomenon has managed to once again place Natasha Bedingfield among the most listened to artists.

“I love this song, and how amazing it is to think that 20 years later people are still singing and dancing to it,” Bedingfield said in an interview with Scoreboard.

Natasha also joined the trend of Unwritten and danced it “without inhibitions”, in the rain, on the streets of London. Additionally, she made videos in which she reacted to other users’ posts. “I’ve waited 20 years for someone to be so moved by my song. My friend, you are the true essence of Unwritten“he commented in one of the TikToks.