“Minions: a villain is born” also made headlines in Argentina. Universal photos
And in Argentina?
And here, in Argentina, it was seen by 669,361 spectators, from Thursday to Sunday, according to data prepared by the company Ultracine. And such a number has positioned it, in just four days, as the ninth most watched film so far in 2022. And 168,000 viewers are missing to surpass Top Gun Maverick.
He climbed, day by day, and even on Sundays – a rarity – he brought more audiences than Saturdays. On Thursday 85,414 viewers saw it, Friday 108,774, Saturday 237,391 and Sunday 237,782.
“Top Gun Maverick”, another one that is doing very well all over the world. Photo of primary importance
Good sign
The success of Universal and Illumination’s film is a reassuring sign that the crowds of families haven’t completely forgotten about movie theaters. After the Disney Pixar movie Light year will not meet expectations Variety-, Hollywood was waiting for the fifth movie in which the Minions seem to demonstrate the viability of animated films on the big screen.
This is because viewers with young children, a vital demographic for increasing overall box office receipts, were not glued back to the coronavirus pandemic.
The Minions, in this prequel, help Gru, who is a boy, become a supervillain. World photos
but surprisingly Minion: A villain was born almost equaled its predecessor Minionreleased in 2015 ($ 115 million over three days) on the opening weekend.
For David A. Gross, who runs film consultancy Franchise Entertainment Research, “family animation, more than any other genre, struggled to find support during the pandemic. This weekend, Minion breaks through and the great animation is back in business “.
The group of bad guys that Gru wants to join. World photos
Overall, the 4th of July ticket sales are another encouraging sign that cinema is slowly but surely recovering from COVID-19. In 2021, total revenue around July 4th was just $ 69 million, as 20% of theaters were closed. Historically, the party that celebrates all things American can generate between $ 150 million and $ 200 million at the box office, according to Comscore.
This year, ticket sales are expected to bring in between $ 190 and $ 200 million between Friday and Sunday, reaching $ 250 million on Monday.
In North America, and with theatrical attendance increasing, revenue in June 2022 exceeded $ 985 million, according to Comscore, marking the highest-grossing month of the pandemic. It’s a big leap since the summer of 2021, when $ 409 million was raised in June. However, it is still lagging behind pre-pandemic times, when June revenue regularly surpassed $ 1 billion.
POS
Source: Clarin