We expect to see a large number of Quebecers, but also a return of international customers advances the director of tourism development for DEMValerie Landry-Cayouette.

Tourists have already started arriving as French-speaking Europe returns to visit Bas-Saint-Laurent and the Gaspé, according to Ms. Landry-Cayouette.

To help Matanie businesses discover the region’s tourist attractions, the Matanie Economic Development organization offers tour of attractions and novelties .

This activity, which will take place on June 28, is offered to tourism businesses.

It allows employees, who are in direct contact with tourists, to be familiar with the offer of tourist sites offered in Matanie. It’s a familiarization tour of a few must-see sites, attractions and new features to allow people to properly refer, advise and direct visitors well to keep them on the territory. explains the director of tourism development.

Valérie Landry-Cayouette does not completely rule out the possibility that this tour could eventually be offered to citizens. What could be better than having visited sites and attractions to be better ambassadors she says.

The main objective of Matanie, according to Ms. Landry-Cayouette, is to become a little more of a real destination. Currently, the MRC is seen more as an overnight stop by visitors. The avowed objective of Valérie Landry-Cayouette is to keep tourists in the area for at least two or three nights .

Développement économique de la Matanie wishes to maximize the benefits.

We want to avoid frequent movements of visitors. We encourage people to consume in one place, almost everywhere around their place of accommodation. This is what leads to much more economic fallout, as we have seen in recent seasons.

New for 2022

Several new features have been added this year to Matanie’s tourist offer.

Companies already present in the territory, which offer products and services, are adapting and continuing to offer some new products such as Destination Haute-Mer which offers new packages for the family or also the Matane wildlife reserve. adds Ms. Landry-Cayouette.

Other activities well known to locals are back, such as Thursdays country, the Talents show, the Chic-Chocs exhibition at the Matane lighthouse and the shows at the Théâtre du Bedeau in Saint-Adelme.

Valérie Landry-Cayouette is also counting on new accommodation offers to retain tourists. We see that there is a high concentration of tourism during the summer season, so we have seen a lot of projects emerge such as campsites or ready-to-camp.

She also notes that there have been a few additions with regard to catering on the Matanie territory.