Enzo Pérez contained a shot on the day he was a goalkeeper for River. Photo by AFP
Rarely have a party the many memorabilia how did he play last year river for Copa Libertadores against Santa Fe Independent. Less, though, if it’s a group zone meeting like that. This is the day the Millionaire had no goalkeeper and Enzo Pérez wore his gloves.
The midfielder was under three sticks and had a performance that contributed to the team Marcelo Gallardo He will keep three points. Also because of the unexpected marketing action the company that supplies her clothing. But most of all it blew up the market merchandise marginal, to widen to mugs, dolls, paintings and commemorative t-shirtsbetween different products.
“It sold well and is still in demand to this day: it has become a classic of Milonga dolls”he said Clarion Ieie Milongaan entrepreneur who makes dolls viral themes. “Enzo Pérez’s is among the 10 best sellers: although time has passed, two are ordered per week on average”, enlarge. This model is achieved in two thousand pesos.
The Enzo Pérez doll is still on sale: it costs $ 2,000 and they last two a week. Web of photography
On the more popular e-commerce platforms continue to capture more memories: thermos with a photo of a save; cups ceramic, plastic and magical (their image appears when filled with hot liquid); t-shirts and even a lighter. Also beer artisan canned with diver colors and the number 24 next to his name and a great slogan: “Epic, with E by Enzo Pérez”.
Ang official shirt is sold out on the official site and is original, immortalized and protected on river museum. On the web, different finishes and sizes are proliferating. The 24 with long sleeves and aqua green with “Enzo Pérez” on the back, is a magnet for subsequent business.
This is a game that everyone has watched: the curiosity to meet a hero or a willing midfielder who eats goals, can be more than any zapping. River won 2-1 and Enzo Pérez, without having to show off, fulfilled his role and was one of the figures.
River’s goalkeeper shirt, with the last name of Enzo Pérez. photo of adidas
“Shortcut me”
Why did Enzo Pérez save? We must go back to the pandemic period of the biggest incarceration with exits only for “essential jobs”, a category in which the soccer players of those clubs that hold their participation in the Copa Libertadores are registered. Through strict training protocols, moving bubbles and other particularities, Conmebol has been able to bring soccer back to deserted stadiums, which are only available on screens.
Due to the outbreak of the coronavirus on campus, 20 soccer players split up: Marcelo Gallardo had no goalkeepers or replacements. The official roster has only 11 players and three of them have prepared a sweatshirt with the colors of the goalkeeper and their usual numbers: in addition to Pérez, the defender Thomas Lecanda and the striker Augustine Fontana.
Clarín’s cover the day after the match. image file
The virus destroyed the campus, Gallardo spoke to the group and the party was confirmed will not be postponed. Perez from Mendoza, who had a muscle pain, raised his hand when Manika asked who dared to wear their gloves and tackle. River needed a tie to qualify and Gallardo’s idea was: that the team was worried that the rival hadn’t reached Pérez’s goal and thus added a point. The goal was missed, as it added three.
The warm-up is not typical: no one tried it. They don’t want to expose whether the midfielder’s weak point, who hasn’t yet worn goalkeeper gloves, is down, in medium or high shots. Enzo was only one breastplate different from his peers.
Now you have become a hero, mug and shirt
Even a beer commemorates the day Enzo Pérez was a River goalkeeper. Web of photography
The first situation on the skin of an archer is in 44 seconds: a long ball from Independiente de Santa Fe that went into his hands. In 8 minutes, he took a shot in the corner to avoid complications and then got a poor header. When at 26 they tried him with a loud bang, he also responded and gave another corner kick, even though the ball was gone. No one should blame him. In the second half, the Colombian team came in a bit and then could discount, doing nothing for Enzo.
It was 94 minutes he fulfilled as a goalkeeper and the next day offers exploded to hide a souvenir: rates, dolls with the diver, t-shirts testifying to the victory, photos and official attire -and replica- with 24 stamped. They saw the business at once.
Enzo Pérez’s flame in his archer version is still alive in the heart of merchandising.
Source: Clarin
