Black Friday 2022: how to find real deals and avoid falling into traps

The 2022 edition of Black Friday is already here. This officially begins Friday 25 November but some brands and companies in Argentina have gone ahead and started offering products with discounts. Electronic devices, with cell phones and televisions leading the way, are usually among the top sellers at this discount event.

Black Friday is a day when companies, both in physical stores and online, offer services and products with great discounts. Some, while stocks last. A) Yes, many companies tend to extend the offers up to a week.

It is a celebration that has been part of the culture of the United States for more than 50 years, but in recent years it has spread to many other countries, especially in the West. In addition to marking the beginning of a new season, for North Americans Black Friday is the closing of Thanksgiving Day, celebrated on the fourth Thursday in November.

Due to inflation, estimated to be close to 100% this year, the 2022 edition will be very special. Mainly for two reasons: for the constant price increasesif a product is obtained at the same value as last month, it can be assumed that, for this reason alone, it is at a good price.

The second point to take into consideration is the financing: An item may not be in a particularly good number, but if the annual interest charged on an installment plan is well under 100, it may be considered an attractive option. This is clearly seen in the Now 30 plan that the government launched a few weeks ago, where they offer payment plans in 30 installments with an annual rate of 48%. Nothing wrong.

«Even better to pay in installments but without interest. And if there are interests, before clicking To buytake the time to see the Total financial cost. Or if not at least, what is easier. multiply the installment value by the total installments to see how much you’ll ultimately pay for the product,” advises Claudia Collado, president of Consumer Action (Adelco).

But be careful, because some shops put up a very large offer billboard, when this is often not the case. So how do you know if an offer is real?

There are several web pages and apps that allow you to observe the evolution of prices in recent months by product. Therefore, you will know if the item they offer as an offer is really cheaper than before. But one detail. It must be taken into account that monthly inflation is just over 6%, so last month the chosen product should not have been more than 6% cheaper.

One of the best pages for comparing prices is Barómetro, which has an internal search engine to find the item to compare, by brand or model. Once found, on its right you have to click on Chronology, and the prices up to two years ago appear, with the amounts and with the graphs.

With the same logic, you can visit the Price History, which divides the items by category (Electronics, audio and video, Cameras and accessories, Mobiles and telephones, etc.) and also has a search engine. Unlike Barometer, you don’t have to click once you find the product, because the history is on the same page.

There’s also Precialo, where access to the story is just below the product photo. It also offers comparison charts.

Black Friday 2022: tips for shopping

Other details to consider: “Don’t rush to buy. It’s common to see in a purchase they say “5 items left,” for example, which is usually fake. It’s a marketing strategy to get you to buy. It’s better to ignore it and also take another 5 minutes and see the same product in another shop. You never have to stick with the first option,” he adds clarion With the.

On the other hand, it is very convenient to buy from well-known retailers or directly from the manufacturers’ sites. It is important to verify its veracity by checking that the image of the padlock and “https” at the beginning of the link in the browser.

And review the shipping costs and exchange policies of product.

SL