Uber CEO went undercover as a driver and suffered the worst customer experience

Uber CEO, Dara Khosrowshahihe had an unusual idea for what his position entails, but eventually he was able to provide inside information about his company: “infiltrate” as a driver for understand what situations your employees live in and try to find out why the company is having Problems with hiring multiple drivers.

In this process, the Iranian-American businessman He has discovered some amazing things. For example, many uncomfortable situations that their drivers have to live because of the behavior of your customers.

As Khosrowshahi himself explained in a report from Wall Street JournalUber has traditionally focused on improving the experience of its users.

However, the CEO assured that the company also needs to conquer the “hearts and minds” of the riders in order not to lose distance with rival companies such as Lift.

For this, the CEO of the company, Dara Khosrowshahi, bought a Tesla Model Y and entered the application for the carriage of passengers on the San Francisco area under the pseudonym “Dave K”.

As he explained, during his stint as an Uber driver, Khosrowshahi became Disappointed in dealing with your customers which he called “rude”.

To give a few examples, the CEO of the transport app remarked he felt offended seeing as some of its passengers spoke openly about personal problems or work problems as if they were alone in the vehicle.

Even the businessman he worked as a bicycle messengeralready experienced some unpleasant situation: many customers They promised much more tip through the app than what they finally ended up giving him during delivery.

After more than 100 trips and deliveries made, Dara Khosrowshahi got a 5 star ratingthanks to gestures such as offering mobile phone charging cables to your customers or creating multiple Spotify playlists to satisfy your users.

Argentina, at the top for Uber

For the second year in a row, the transport app has revealed what the five Latin American countries with the best user rating averages, according to driving partners.

As, Argentina is in fourth place, managing to move up one position compared to the previous year. Led by Honduras, the Top 5 is completed with Paraguay second, Jamaica third and Ecuador fifth.

As for the national ranking, this year the cities with the highest average score among users – based on users / number of trips per city – were made up of: Mendoza, Córdoba, Buenos Aires and Tucumán.

“The mutual rating system aims to maintain and improve the experience within the platform, as well as promote good coexistence practices in the community,” he commented. Eleonora Turcosafety communications manager for Uber in Argentina.

And he added: “We are thrilled to see the commitment of users and driver partners in Argentina to make every trip a comfortable experience for everyone.”