One of the pioneers of streaming in Argentina, Martin Perez DiSalvopopularly known as “Coscu”, fired back into the platform contraction in one of his recent videos when he reveals how much money does he earn with their direct.
True to his style, Coscu had no qualms about telling much of his own 3.7 million followers the money he receives monthly for his broadcasts, as a trigger for a complaint that usually repeats itself over the years: the difference that exists between Argentine streamers and the rest of the Spanish-speaking communityespecially Mexico and Spain.
“Apologies for not being Spanish or Mexican, that you have a higher CPM and charge more for your Twitch streams. Here you have won this. I have five thousand people watching my live e I make $1,500, sometimes $1,000 or $900 a monthlighting up every day,” she said.
Precisely, Coscu’s statement directly points to the methodology of the Twitch Affiliate Program that allows content creators earn money through ads provided by the platform during its live broadcasts.
Content creators receive a share of ad revenue, which is based on CPM (cost per thousand), which is the cost advertisers pay per thousand ad impressions. Simply put, CPM is the amount of money the content creator makes. per thousand ad views in their live broadcasts.
Twitch has become the premier entertainment channel for teens, young adults, and adults around the world. This platform, focused on broadcasting live video game competitions, has become very popular during the pandemic, when it reached the record number of watch hours since it was founded in 2011.
Many of its content creators, most from Youtubemigrated to Twitch to broaden the spectrum of your audience, increase your followers and subscribers to increase your monthly income.
Twitch users can monetize their favorite streamer’s channel via to subscribe paying a fee ranging from $1.99 per monthat least for the Argentinian public.
This membership status gives them access to exclusive content and another set of benefits over other users.
The world’s top earning streamers
With 86,821 active subscribers, kai cenat is the most popular streamer on the planet, according to data from twitchtracker. com. The 22-year-old has risen to fame on YouTube through his prank videos, street interviews and small documentaries, and has also been a pioneer in making short videos for Instagram.
Felix Lengiel, known by his nickname xQc, is a former professional esports player. After winning the Overwatch video game world championship for three consecutive years (from 2017 to 2019), this Canadian has opened up to the world of streaming. He currently has 68,719 subscribers on Twitch.
Hasan Dogan Piker He is a journalist of Turkish origin who has managed to place his video editorials among the most viewed on the platform. His coverage of the 2020 US election garnered hundreds of thousands of viewers and, among other logos, he managed to raise $200,000 for those affected by the war in Ukraine. He has 66,538 subscribers.
Alexandra “Gaules” Borba is another Brazilian esports player who has had great success thanks to Twitch. More than 56,000 subscribers make up his “tribe”, who don’t lose his streams playing Counter Strike, his experience in training other players or his philanthropic works.
Nicola “Nickmercs” Kolcheff It boasts one of the highest accolades on the platform with 39,700 active subscribers. Its contents range from the transmission of Fortnite or Call of Duty games to others with a markedly comical tone.
Among Spanish-speaking streamers, as expected, it appears at the top of the list Plains of the Ibai. The Spaniard has managed to gather more than 39,000 subscribers on his channel thanks to his eSports broadcasts, events such as La Velada del año and Las Campanadas, or his interviews with sports stars such as Leo Messi or Gerard Piqué.
Source: Clarin
Linda Price is a tech expert at News Rebeat. With a deep understanding of the latest developments in the world of technology and a passion for innovation, Linda provides insightful and informative coverage of the cutting-edge advancements shaping our world.