Netflix has announced changes to the rate of its movie and series streaming service. Photo: AFP.
A few days after announcing him first big loss of users over the past ten years, Netflix has recently been introduced price change of movie streaming subscriptions and its series service for users in Argentina.
“We’re updating the prices to offer different options so members can choose a plan that fits their budget. At Netflix we want you to always have something new to watch, like series and movies. coming in the coming weeks, ”they assured from the streaming platform.
In this way, the Basic plan a screen became $ 429 pesos from $ 376 (up 50 pesos). Meanwhile, the plans Standards (2 screens and HD) Premium (4 screens and UHD) remains at $ 799 and $ 1,199, respectively.
With all these plans, the possibility to watch unlimited series and movies is also maintained, as well as playing games on mobile devices.
The company reported changes in prices will apply to all current members in the coming weeks, including new entrants from now on. “Current members will receive an email notification 30 days before their plan’s price changes, unless they switch plans,” they said.
Marginal 5 is available from May 4 on Netflix.
Regarding content, in the next few days they promise to launch the last season of El marginal (available from May 4), the documentary The photographer and the postman: The crime of Cabezas, The wrath of God, based on the book by Guillermo Martínez , with Juan Minujín and Diego Peretti, the re -launch of Tiempo de Valientes.
Netflix is changing due to the loss of users
After confirming the loss of 200,000 subscribers in the quarter, while analysts predicted an average of 2.5 million net subscriptions, the big “N” platform announced a series of measures to strengthen its business.
The decline in Netflix subscribers has prompted the platform to consider the changes it has resisted for years: reducing users to sharing their passwords and creating an affordable ad-supported service.
The announced changes are intended to help Netflix regain lost momentum over the past year. The quarantines associated with the pandemic that triggered audiovisual consumption were lifted, and rivals with large budgets like Apple and Disney began to eliminate part of its large audience using their own streaming services.
Reed Hastings ’company is promoting various measures to regenerate the loss of users. Photo: REUTERS.
Netflix, on the other hand, is exploring the possibility of offering a subscription model with ads in exchange for a lower price, an option that will be available “in the next year or two,” according to its co-founder, Reed Hastings.
“Our revenue growth has slowed sharply as our results and the forecast for things to come show,” Netflix executives said in a letter to shareholders announcing the results.
Inflation, political instability due to the war in Ukraine and the cessation of filmmaking due to the impact of the coronavirus are other reasons for which Netflix justified its results.
Also, Netflix admitted that the possibility that it offers its users to share an account between several households significantly reduces its growth, so they are reviewing taking steps to reverse this situation.
According to its internal data, in addition to nearly 222 million active payment accounts on Netflix, another 100 million households accessed using another user’s credentials.
Source: Clarin
