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PornHub sues European Union over digital content law

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The place pornohub has filed a lawsuit in a European court claiming it does not meet the criteria to be subject to strict regulation of content controls on the bloc’s digital platforms, its parent company announced Thursday. In a statement, Pornhub’s parent company, Aylo, announced that it had filed a lawsuit in the EU General Court, in Luxembourg.

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In December, the EU decided that Pornhub and two other adult sites were large enough to fall under the Digital Services Act’s (DLS) additional rules reserved for “very large” online platforms.

We believe that the European Commission made a mistake in calculating the number of our users. We also consider the illegal requirement… [de que] an archive of advertising must be made public,” Aylo said in his statement.

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According to LSD, larger platforms must create a library of ads posted on their websites.

Pornhub is therefore seeking a court ruling suspending its advertising obligations. According to Aylo, In January this year, Pornhub had 32 million monthly active users in the EU.

The regulations and the fight

The regulations stipulate that digital platforms are subject to stricter rules when they are at least 45 million active monthly users in the EU.

Upon exceeding this threshold, these companies must submit specific reports to the EU on the possible risks that their contents represent and on the measures taken to mitigate them.

Last year the EU designated 22 platforms large enough to be subject to specific rules.

Online shops Amazon and Zalando They also filed a lawsuit challenging their inclusion on that list.

EU Content Law

The EU, against PornHub.  EFE photoThe EU, against PornHub. EFE photo

The online giants were targeted by the EU in August last year and will be subject to restrictions of the DSA or Digital Service Act, which limits the use of the platforms and their actions.

The European Union has been centralized into three large online platforms or search engines, with a minimum of 45 million monthly European users. On the list there is Google, its search engine, its YouTube platform, Maps and services Shopping and Play.

The Meta group is also involved through its Facebook and Instagram networks.

Linkedin, Pinterest, Snapchat, Tik Tok and X, the former Twitter, were also not missed. They are joined by AliExpress, Amazon, Booking and Zalando. Apple, Wikipedia and Bing.

Since last year everyone has been subject to the new legislation. The General Data Protection Regulation (GDPR) covers abuses in the processing or storage of personal data for 5 years. The new DSAs attack the practices of the platforms.

Source: Clarin

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