‘Oreo’, the ‘world’s best-selling snack’ by Guinness, released ‘Limited Edition NBA Oreo’ for $40 (about 50,000 won) ahead of the NBA All-Star Game.
Business Insider reported on the 12th (local time) about the limited edition ‘NBA Oreo’ released by American cookie brand Oreo. Priced at $40 for 12, the limited-edition Oreos aren’t covered in the signature black cookie. The original Oreo is wrapped in thick white chocolate with the team logo and decorated with colorful sprinkles.
Oreo is famous for releasing limited edition products with various concepts from time to time. In 2021, Oreos with a special pattern on the top of the cookie were introduced. Like this year, the NBA team logo was also engraved, but the product that made a full-fledged issue was the Oreo with various types of ‘Pokemon’ engraved on the top. Some people who bought the product put Oreos engraved with ‘rare Pokemon’ at a price of several million won on the auction site ebay. Later, Oreo collaborated with the Korean girl group ‘Blackpink’ at the end of last year to introduce two types of ‘Blackpink Oreo’.
When news of the limited-edition NBA Oreos came out, NBA fans generally reacted with disdain. Criticism stands out mainly for the high price tag of 40 dollars (about 50,000 won). Although the previously released limited edition Oreos may be in short supply, the price range itself is not much different from the existing Oreos, but the price set for this NBA Oreo is too expensive for a snack.
A netizen who claims to be a fan of the NBA Boston Celtics said, “I’m just going to eat Oreos on my shelf at home with white chocolate and sprinkle candy. 40 dollars (about 50,000 won) for 12 Oreos is too much,” he posted on social media. Other netizens also added criticism, saying, “This is the worst limited edition Oreo ever” and “You can buy an NBA-approved basketball with the money you pay for 3 bags of Oreos.”
Meanwhile, the 2023 NBA All-Star Game is scheduled to be held on the 20th with a confrontation between ‘Team LeBron’ and ‘Team Giannis’.
Source: Donga
Mark Jones is a world traveler and journalist for News Rebeat. With a curious mind and a love of adventure, Mark brings a unique perspective to the latest global events and provides in-depth and thought-provoking coverage of the world at large.