Brand Study for EMTUR Mar del Plata
Mar del Plata is synonymous with fun, beach, sea and waves, and if we have to find a term that unites all this, the answer lies in the city’s sport: Surfing. Is that in its national capital this is not just a sport. has been transformed into another tourist attraction and a passion that does not include days, hours, much less low temperatures.
There is one experience that nobody wants to miss in Mar del Plata: the possibility of starting the day at sea or watching a sunset on the table. Locals and visitors alike choose to take this adventure as a souvenir any time of year.
Obviously, when we talk about surfing we also include SUP or Stand Up Paddle, a different modality which basically consists of sliding on larger boards than conventional ones, standing up and using a paddle.
For those who don’t yet have the courage to practice it, there is another way to experience this sport: as a spectator. See beaches filled with surfers catching the best waves It is another attraction of the city and without a doubt, in almost all the photographs that have the sea as the protagonist, they are always part of the landscape.
Those who want to participate in this experience can do it on their own or through the schools located on the different beaches. In them you can learn from scratch or improve your technique and they provide everything you need to follow this trend, starting beginners and renting boards and wetsuits.
When choosing where to surf, the decision will be between several options and will not be made at random, since although all along the coast of Mar del Plata there are beaches suitable for surfing, there are some with a sandy or rocky bottom. each of them also has different types and sizes of waves.
The peculiar characteristics of each area are what differentiates each beach and allows surfers, whether they are newbies or experts in this sport, to choose where to venture based on their own style and preferences.
An important detail is that regardless of the location chosen, the views will be spectacular and will add a plus to the surfing experience in Mar del Plata.
North area
The northern beaches extend from the entrance of Parque Camet to approximately Río Negro street and are characterized by “T” shaped breakwaters, which moderate their waves by forming small bays, which makes this sector the right environment both for beginners and experts.
The Pearl
This area extends up to the intersection with via Balcarce. These are large beaches of semi-coarse sand whose waves have a pronounced slope.
This point is one of those chosen by bodyboard lovers due to the characteristics of the waves.
Varese and Capo Corrientes
Varese beach, with its fine, flat sand and gentle waves, is a bay protected by two breakwaters. It is ideal for beginners who want to learn to surf as it has a safe, gentle pause which is conducive to learning.
It extends from Torreón del Monje to Cabo Corrientes, the most salient point of the Argentine coast. Besides surfing you can learn Stand Up Paddle or SUP.
Great beach
Playa Grande is a favorite with lovers of both surfing and body boarding and stand up paddling. For its little tubular waves with long stretches, it is considered the “cathedral of surfing”.
In addition to the strictly maritime one, a plus in this area is the infrastructure it provides, since the complex has gastronomic places such as restaurants, cafes and craft breweries. This beach also offers one of the surf schools that Mar del Plata has.
Quarry point
At the end of the Punta Mogotes area and up to the Lighthouse, there is a sector with modern buildings: Punta Cantera. This beach area is characterized by having a narrow strip of sand and prominent rocks. The waves are easy and have a long path, making them great for learning.
southern beaches
After the Punta Mogotes lighthouse, towards the south, there is a sector of private spas, inns and very modern structures where surfing is also recommended. They are beaches with open sea and fine sand, ideal for intermediate and advanced surfers, as the waves are stronger and this increases the difficulty.
Taking into account what Mar del Plata means to surfing, it is no coincidence that it is home to national and world championships and that there are numerous local surfers internationally recognized for their titles.
For more information on surfing and the schools where you can practice it, we recommend entering www.turismomardelplata.gob.ar.
Source: Clarin
