He says it was “used” by people who wanted fame but that doesn’t concern him because everyone has their own mission. He speaks slowly, calmly, with the certainty that experience gives him, that of having signed his first employment contract at the age of 7 Iago, dark passion. then it came Floricienta, Ugly Duckling, Graduates and countless other fictions.

His low profile is contradicted by the era of networks and the tyranny of “likes”. And he was inspired by that to write, produce and act You decide (Star+), the story of a boy who works as a delivery boy and wants to be an actor and who, at the cost of being famous, signs an almost diabolical contract.

As engaged to the influencers Cande Molfese, met while drinking gin in Ushuaia, confesses Soffritti clarion about love and the world of television, she recalls the day she dreamed of her future and talks about the pivotal role of her grandmother in her career.

-You’re a star You decidea parody on the world of influencers, fame and social networks. How was the experience?

-It was a topic that always made me think, with which I had a lot of relationship. 5 years ago I was recording Simona and I got 25k followers a week, really fast. And Mariano, who I wrote the screenplay with, who is a forensic psychologist and writer, took me on a trip to Mar del Plata to Mirtha Legrand’s show and we were like, “What’s going on with the exponentiality of the networks?” He knew a lot about that world and we wanted to tell the difference between being famous and being an actor. All crossed by technology and the speed with which things happen. To achieve his goal, the character needs fame and the medium carries it with him.

-Do you have a low profile, but have you ever seen people close to you who invent things to be famous?

-Many known people who had forced and inauthentic searches…

Has anyone approached you to gain fame?

-It happened to me, I didn’t realize it at the time, but then I found out that they were going to say that they had been with me.

-And how did you feel used?

-I’m a guy who lives quite lightly and I’m not so involved in things. On the one hand I said “poor”, but I think that if the last one is of use to him, great. I ended up helping someone. But hey, they used me in that process. I do things because I want to and in a genuine way, but not everyone is like that, everyone has their own mission.

-Like Tomás Holder, who told his ex “I left you with 50,000 followers”.

-It’s very crazy what happens with “likes”. I have friends who are influenced by a like more. Likes are a drug, they affect self-esteem.

– Do they affect you?

-Because I have a low profile, most of the time I disappear from the scene and that’s why there are not so many people watching (my networks), because what interests me the most is the scandal or if you expose your private life. Talking about your career gets attention for a while.

Was the casting phase difficult for you? Do you remember your first casting for lake in 2001?

-Yes, Yago was the first novel I starred in, but I had already done a lot of castings.

How did you understand you wanted to be an actor?

-One day I went to see little ones and that same night I dreamed that I was acting. I woke up and said, “I want to be on TV.” My grandmother listened to me and she began to understand why at that time it was not so easy to contact producers, you had to have a representative, an acting agency.

-And that work did your grandparents do?

-My grandparents took me everywhere. The first thing I did was learn a Rodrigo song to sing video match. But when we were casting, they cut the door just before I got there. Then I did many other castings. And my mother told me, “If you’re going to do it, do it right.” And I started attending theater courses in Palermo.

-And there you stayed Iago?

-I was about to turn 8. There were more than 500 guys, I was selected from 5 and then I was chosen.

-You have gone through the most successful fictions such as Graduates, you ugly duckling... You grew up in television studios. Is the TV business very hostile?

– Today it is much easier. You have to be as genuine as possible. Now there is more competition, but there are more opportunities. You didn’t have a cell phone before. Before, if they didn’t open the doors to a casting, you couldn’t show yourself. It was all very cruel because there were a lot of kids left on the street. It happened to me with a friend who always has the wrong position. We were very similar and I stayed.

-Are you competitive?

Yes, I’m competitive. But more with sports. It’s not like I went to castings…she trusted me a lot.

Do you have sisters?

I have three female sisters. They teach me a lot. I try to learn from the little ones about Tik Tok, but I don’t understand anything. They have other heads. Every generation comes with another head. You don’t end up understanding. Windows 95 is not the same as today’s hardware.

Has growing up with three sisters affected your relationships with women?

-Yes, I’m more aware of what happens to a woman, I’ve experienced it from the inside. But other than women, my second home was a recording studio, so I’ve always been surrounded by amazing people. And that made it grow a little bit faster in terms of the topics that she talked about. Since I was a boy I was already working, I had a contract, I earned my money. And I’ve always had a lot of freedom.

-How do you handle fame? Were there times when you couldn’t get out?

-The police had to take me out the emergency door. But the cruellest part of fame is that no one is prepared for the rise and fall. It goes up and down depending on the market.

-It happened to you?

-When you’re down, you’re down, but when you’re up, you realize there’s a precipice below. I was lucky enough to have years of uninterrupted work, but sometimes things happened to me that I didn’t feel like doing and I did them anyway. I’ve never been the type to sit still, when they didn’t call me I did self-management. For example, this film that I wrote took me 5 years between writing and making.

-AND?

-The first thing I did as a self-management was buy a show on Broadway called sex with strangers. There were a lot of prejudices in terms of being an actor and a producer. I tried kicking axes and breaking those structures that seemed silly to me.

-You are now in your role as producer…

-Now I have a production company and at the same time I’m putting things together. I get together with people, we buy a work, I have ideas…

-And how do you know if your designs will work?

-With this film I happened to be very clear that I have something different. It was a little discussed topic, it is very topical. There are others that have not sold.

-Are you still cooking afterwards? master chef?

-Yes, I continue. My favorite dish is risotto with prawns. I really enjoyed the experience. Now I’m more focused on my back. The producers of the medium begin to realize that I have books and I can do other things.

-How did you get to know Cande Molfese?

-In a vodka commercial in Ushuaia. We half knew each other but had never spoken. I had separated not too long ago and she was separated longer. I didn’t have in mind to become a boyfriend. We had a good time, we met several times and in the end we fell in love. We’ve been together for 8 months, we still don’t live together.

-Are you comfortable with showing your private life on the networks?

-It does not bother me. I’m more shy than Cande but I try not to think about it so much. I have to play it.

-How do you see the current situation in the country in terms of investment in audiovisual productions, do you see the potential to produce fiction compared to other countries?

We live in a very changing world. After the pandemic, the processes have been accelerated. It’s a phase where more platforms are being produced than ever before in history. There has been a lot of demand for content, too much has been recorded and that means maybe the numbers aren’t like that Oh. I am careful. I am very optimistic and I like doing things here. Just like I told you I had to go and make the film in Uruguay because it was easier because there are some advantages that Uruguay or other countries give you, like Spain at the time, which has become a hub in the world, so you can go register there. There are things in the audiovisual sector law in Argentina that should be changed.

-Like what?

-There are things that are old because Argentina is one of the countries with the most rights in terms of work but in this area some things have been designed for television. And the stream it’s another world. And there are many countries that have much better tax benefits than Argentina. And because everything is so global, you can make a film and transfer it to Mexico, Colombia.

-With reason you use dollars and not pesos in the film.

-We wanted to make it something timeless. We are looking for a common currency.

-You see Big Brother?

-Very little. I find the phenomenon incredible, but I don’t have much time to sit and watch it. I follow the story because of the viral on social networks.

-Are you informed of everything that is happening, such as the case of Fernando Báez Sosa? Or keep yourself isolated from latest news?

-I read the newspaper, but I don’t like it when it emphasizes a particular topic. Sometimes there is a butcher shop, I prefer to come and let justice act. Otherwise we all give our opinion on everything. And it turns into something like the name of the movie You decidewhere the thermometer of reality is placed by people.

-What’s next?

-I’m developing a channel stream with Cande and one other person. My production company is called COLEH with a friend and we have a film written, and we have another almost closed for another platform which I think will be this year.

– Would you act?

-Maybe, otherwise I’ll be showrunner.