Loved by some, hated by others, Publisac continues to be talked about. While some Quebec cities are already limiting its distribution, others will move in this direction by 2023, causing concern to some.
Professor in the advertising and marketing communication program at Collège La Cité, Benoît Tremblay-Cormier, said that by 2022, social acceptance of this product will be gradual, primarily due to its environmental impact. According to him, it is quite possible to call it to disappear or be renewed in an online formula.
For his part, Patrick Belley, is a distributor partner of Publisac and employs approximately fifteen street vendors in Outaouais. His business is entirely dependent on the distribution of this medium. He does not cite a drop in demand, but nonetheless says he is concerned about the future of Publisac in Quebec in the current context.
Source: Radio-Canada
