The champions of the United States Polo Open, including Juan José Grigera Naón, president of the Institute for the Promotion of Argentine Beef (Ipcva).
As part of the campaigns Institute for the Promotion of Argentine Beef (IPCVA) develop in various strategic markets, the Argentine Beef is the official sponsor of US Open Polo Championshipthe most important tournament in the United States that began on March 29 and ended this Sunday 24 at the International Polo Club in Palm Beach, Florida.
This action is associated with work initiated with Argentine Polo Association (AAP) with the aim of linking two of our country’s most integrated and prestigious brands in the world: polo and beef.
“International high handicap tournaments always have a strong imprint of Argentina and that is why linking the meat of our country with the best polo in the world gives us amazing power ”, he assured. Juan Jose Grigera Whatpresident of IPCVA.
“We know that the best polo players on the planet are Argentinian, as are our horseshence the perfect alliance between the best polo in the world that came from our country and the Argentine meat which is also recognized by many as the best in the world“, He added.
Promotional action is there cooperation of the Argentine Foreign Ministry through the Consulate in Miami. “From the Argentine consulate we accompany the promotion of our country’s emblematic product, working together with the private sector, encouraging the development of added export”, Said Leandro Fernández Suarez, consul general.
Regarding exports, the IPCVA president said “The United States is a market that has reopened recently and last year exports increased 5% in quantity and 23% in value “.
The Argentine consul in Miami, Leandro Fernández Suarez, supported the initiative to combine the country’s two icons, beef and polo. Pictured with Juan José Grigera Naón, president of IPCVA.
Therefore, he considers that “it is important install Argentine meat as a high-quality productas do French champagne or German vehicles, and thus access the most demanding markets increasing the value of the product per exported unit, making a commodity a specialty”.
In the open frame, the players who reached the semifinals received the highest quality Argentine beef cuts as prizes and on the day of the final there is a tasting grilled slices who were the gastronomic stars of the day.
Positioning in a tournament played since 1904
The US Open champion is Pilot Polo Team sinong pumalo the elina by 11 to 6 with a brilliant Argentine performance Facundo Pieres. The winning team consisted of Curtis Pilot, 0; Mackenzie Weisz, 5; Matías Torres Zavaleta, 7, and Facundo Pieres, 10, while La Elina formed by Gerónimo Obregón, 5; Juan Martin Obregon, 5; Facundo Obregon, 6, and Jared Zenni, 6.
Considered the oldest and most prestigious polo tournament in the United States, the US Open, first played in 1904, is the culmination of a 26-goal tournament that attracts fans and enthusiasts of polo from all over the United States and the world.
The United States market is strategic for Argentine meatbecause it demands meat for industry but also presents niches for high cost reductions. Since it reopened, after years of IPCVA’s work with the National State, it has become one of the major destinations for exports from our country.
Source: Clarin
