Social networks have established themselves as a key tool for athletes to obtain a large sum of money, parallel to the income from their salaries. This has especially been seen in college sports in the United States, where they recently allowed this option for non-professional athletes. And going to the names, specifically, one of the cases that benefited the most from this alternative were the twins cavinderNCAA basketball players.
This week, hanna AND haley cavinderFrom 22 years oldannounced that they will stop playing in university of miami, a team they joined in 2022, in a statement posted on their official Instagram accounts. There, the girls played a leading role haley as top scorer, e hanna being a key piece in the starting quintet.
“Miami, thank you for an unforgettable season”, wrote the young people. “The love and support we have received from the university and the city has been special. We would like to thank our teammates and coaches for bringing us together as family and being part of a historic season. That said, Hanna and I have made up our minds not taking our fifth year and start a new chapter of our life“, they quoted on their social networks, announcing their departure.
But a few lines from the end of the text published by the twins, the question arises as to what is the reason for their decision to leave Miami. Finally, to all those who have supported us on our basketball trip: We can’t thank you enough for all the love you put into every single game. What started when we played basketball 16 years ago has grown into something bigger than we ever imagined.”
“When one door closes, another opens…continue,” the girls wrote. The announcement that something new is coming from the courts. Everything seems to indicate that their future is linked to social networks, a place where they have found a huge impact and where they have managed to raise a fortune in American money.
The Cavinder twins, stars – and millionaires – of the networks
Before moving on to the University of Miami, where they ended their adventure at the club this Monday, the Cavinder sisters were the stars of the team Fresno State University until the 2021 season. There their brilliant performance was not only every time they wore the University shirt but also started going viral in Tick tock.
Until 2021 the ncaa (organizer of college basketball tournaments in the United States) blocked and prevented that university players use their image rights to obtain compensation and derive their own advantage. Also they could not sign with signs recognized -or not known-, until they finally decided to step back with the rules”NOTHING” (for Name, Images and Likeness) and allow as previously prohibited. Since that time, the sisters’ TikTok account has started to grow exponentially.
The Cavinder twins have made perfect use of their ability to be influencers and on their social networks like TikTok currently have 4.5 million followers. After appearing on the networks, all of this translated into the nuns’ bank accounts. This was revealed by Forbes magazine, in November 2022, with a study in which it was revealed that that year they had bagged some $1.7 million.
Both players, considered “good people and great teammates”, have built an income-based business and have signed contracts during their careers with well-known companies such as WWE, Increase the effectiveness of the mobile AND Champs Six Star Nutrition. Also, in 2022 they opened base lineclothing company they own 25 percent of the shares and from their profile they offer personalized messages in video format for companies through the site cameo.
The twins started their TikTok experience following the pandemic which impacted all over the world between 2020 and 2021. From there, without thinking about it, they started building their main source of income that surpassed what they perceived as just amateur athletes. In the basketball field we are talking about two good basketball players who could have followed their path in the WNBA, the female version of the NBA. But his salary would be less than what they currently have for his network videos.
“They see them as TikTok celebrities or whatever… But that’s not who they are. They are damn players and probably some of the most competitive I’ve ever met.”, defended them from their inner circle whenever asked if they only played because they were famous. That question may now be starting to have an answer.
Source: Clarin
Jason Root is the go-to source for sports coverage at News Rebeat. With a passion for athletics and an in-depth knowledge of the latest sports trends, Jason provides comprehensive and engaging analysis of the world of sports.