“Content anchoring”, the new Instagram feature. Photo: Pexel
Instagram has launched a new feature pulled once again from its main rival, Tic knock. As in the case of Reels and Remixes, the Meta platform has now taken the anchor from the Chinese app to provide a more customization features Power supply where people regularly share photos and videos.
This new tool gives users the ability to highlight up to three publications (photos or reels) at the top of the profile.
It also takes you more flexibility for the content creator to express yourself creatively and define which posts your audience will see first when they log into your account.
To start using it, the user will only have to select one of his most popular posts and press the button which is represented by three dots. There you will see a menu with options, among which stands out “Pin on your profile”.
Instagram has added content anchoring, a feature of TikTok.
This is the first in a series of tools that Instagram has begun testing to help creators showcase their most popular content to the Instagram ecosystem.
The feature is also available for company profiles, which can highlight products or services, making it easier for people to learn more about the brand, as well as take the opportunity to highlight promotions for special occasions or a specific product category.
The anchor tool is one more that Instagram promotes to encourage the generation of content by its users. In the past few weeks it has announced an update on the Reels, which has now gone from 60 to 90 seconds.
TikTok currently allows you to block up to three videos at the top of the feed.
This particular short video format also included the popular stickers of Stories, such as polls and questions, among others. You can also import your audio directly into Reels.
There are also templates that make it easy to edit your video using the same structure as the one seen above. When you want to recreate a reel, you just have to tap “Use template” to insert the audio sequence and clips. You can also customize the video with your own content by adding and editing clips.
Instagram has updated the control of sensitive content
Created to give people more control over what they see on Explore, the social network on Monday expanded recommendations for content from people a user doesn’t follow: search, hashtags, rollers, accounts they can follow, and recommendations in feeds. .
“We are continually developing more controls to help users personalize their Instagram experience. With billions of people using Instagram every day, the most important thing is to make sure everyone can have a meaningful experience that works for them,” he explained. Instagram. .
Also, people will have more options to configure the feature. While “More” will give you the ability to see * more * sensitive content if that’s what you prefer, “Standard” will make it less likely that sensitive content will show up in your recommendations and “Less” will further reduce your chances of engagement. with sensitive content.
“Let’s consider how Sensitive content posts that do not violate our rules, community guidelines and follow our Guidelines for recommendationssuch as: content related to smoking, violence or drugs, “he added.
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Source: Clarin