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How Bad Bunny Became the Top Latino Artist of 2022

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Bad bunny He is 28 years old and has become the Most Outstanding Latin Artist of 2022, with sales and touring numbers surpassing the sums raised by North American pop megastars such as Taylor Swift and Beyoncé. Her last album was 13 weeks at number 1 on the Billboard 200 list and won 5 Latin Grammy Awards.

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His two tours in 2022 topped the list of world tours with an estimated $400 million in combined sales, according to Pollstar magazine estimates, and put him in the league of giants like Ed Sheeran and Daddy Yankee.

Benito Antonio Martínez Ocasio, like his original name, represents a new kind of urban star, with an eclectic style and broad, global appeal. After emerging in 2016, he built his career as a featured guest, rapping and singing songs by the likes of J Balvin and Cardi B, before releasing his first album, “X100PRE”in 2018.

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He has since become unstoppable, captivating not only Spanish-speaking listeners but also fans whose personal playlists can also be spiced with hip-hop, K-pop and similar genres.

Meanwhile, the Puerto Rican singer has grown into a global brand. has a company Adidas shoeswrestled in WWE, and is set to star in the new one superhero movie from Marvel, “El Muerto,” from Sony Pictures, as he speaks candidly about the political and social struggles in Puerto Rico.

When tickets for his “World’s Hottest Tour” went on sale in February of this year, it instantly became the world’s most profitable, with average revenues of more than $9.8 million and surpassing that of The Rolling Stones (7.9 million), The Weeknd (7.6 million) and the Red Hot Chili Peppers (6.6 million).

Also, after being nominated for 10 Latin Grammys, he conquered and won in the urban music categories with the award for best urban song and best urban fusion/interpretation for “Tití me pregunta”. He also won the gramophone for best rap / hip hop song for “De museo”.

Surely the Bad Rabbit proved that throughout 2022 breaking records is already customary for him and that he is not afraid to revolutionize the music industry, which is why he undoubtedly becomes one of the best latin artists today.

Source: Clarin

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