HBO Max increases the price of the commercial-free service for the first time since its launch

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HBO Max will vary in its value, as published by the Warner Bros. Discovery company. Starting February 11, 2023, the price of HBO’s commercial-free service will cost $15.99one dollar more than the previous value.

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This is due to the company’s decision to start new investments and research in original content and user experience. Furthermore, it is the first time since its creation in May 2020 that HBO Max increases its rate.

On the other hand, this increase goes hand in hand with the HBO Max and Discovery + project to merge into a single streaming service, which will be called Maximum. However, the release date will only be after February.

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The debate on the price of the platform

According to what was commented by the CFO of Warner Bros. Discovery Gunnar Wiedenfelscurrent prices for ad-free services from streaming platforms are very low.

The company cut back for a few months, but has maintained its focus on producing HBO original series and movies since then They believe this business will continue to grow. over time.

Continuing on this line, Warner Bros. is also focusing on improving the functions of its applications and thus achieving a better experience for users. With all these projects, the company expects to achieve more than one hundred million dollars in benefits for 2025.

HBO streaming hits

The company began several years ago to develop various original productions, among which they stand out “Game of Thrones” and “Easttown Sea”.

But recently have been widely acclaimed “The White Lotus” and “House of the Dragon”which competed for various awards.

Source: Clarin

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