Busan Expo BIE inspection team visits Korea today (2nd)… Government and business world’all-out war to attract’

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On the afternoon of the 30th, at Gwanghwamun Plaza in Jongno-gu, Seoul, ‘Light in Gwanghwa; Citizens who visited ‘Naida’ are examining the lighted LED roses. This event was prepared to publicize the desire of the Korean people at home and abroad to host the World Expo ahead of the due diligence of Korea to host the World Expo, one of the world’s top three mega events. The title of the event, ‘Light in Gwanghwa; I am’, has the meaning of embodying and showing the symbols of previous EXPOs as shining sculptures, and has the dual meaning of ‘Vina Ida’, which wishes for Busan to host the 2030 World Expo. 2023.3.30/News 1

An inspection team from the International Exposition Organization (BIE) will visit Korea on the 2nd to evaluate the capacity and preparations for the 2030 Busan Expo (EXPO).

The BIE inspection team will visit Seoul and Busan for 5 nights and 6 days from this day. On the 3rd, he will meet high-ranking government officials in Seoul. On the 4th, they move to Busan to conduct an on-site due diligence and return to Seoul on the 7th.

● Eng government, BIE due diligence ‘number of wins before hosting EXPO 2030 in Busan’
On the morning of the 2nd, when the inspection team of the International Exposition Organization (BIE) visits Korea for the 2030 Busan World Expo (EXPO), a large banner is attached to the outer wall of the main building of the National Assembly in Yeouido, Seoul, with the message, “The National Assembly supports the bid to host the 2030 Busan World Expo.” .  2023.04.02On the morning of the 2nd, when the inspection team of the International Exposition Organization (BIE) visits Korea for the 2030 Busan World Expo (EXPO), a large banner is attached to the outer wall of the main building of the National Assembly in Yeouido, Seoul, with the message, “The National Assembly supports the bid to host the 2030 Busan World Expo.” . 2023.04.02

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The Yoon Seok-yeol administration has announced its determination to make the BIE due diligence a ‘winner before the bid’. The public and private sectors directly step forward and provide state-level courtesy to the BIE inspection team.

In particular, the city of Busan set the due diligence period as ‘Expo Week’. 16 cities, counties, and civic groups prepared 67 events using cutting-edge information and communication technologies (ICT) such as artificial intelligence (AI).

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The ‘2030 Expo Busan Proposal in Haeundae’ event is held at Haeundae Beach near the live-in crew’s accommodation, and a promotional video and laser show are held every night on a large screen. In addition, a large-scale fireworks festival, △Jindueohwa △Gwangalli M-Drone Light Show, △Expo Hope Dream Light Festival, and △Expo Kindergarten Yudeung Festival were prepared.

● Samsung Electronics · SK… Domestic companies are also making all-out efforts to promote the expo.
Samsung Electronics announced on the 30th that it will operate the Galaxy Studio at Gwanghwa, Light; It is a bid event for the 2030 Busan World Expo, which will be held at Gwanghwamun Square in Seoul until the 3rd of next month.  Visitors are cheering for the Busan Expo by taking pictures with the Galaxy S23 series.  (Provided by Samsung Electronics) 2023.3.30.  news 1Samsung Electronics announced on the 30th that it will operate the Galaxy Studio at Gwanghwa, Light; It is a bid event for the 2030 Busan World Expo, which will be held at Gwanghwamun Square in Seoul until the 3rd of next month. Visitors are cheering for the Busan Expo by taking pictures with the Galaxy S23 series. (Provided by Samsung Electronics) 2023.3.30. news 1

Major domestic companies are also concentrating their efforts on attracting bids. Four domestic groups, including Samsung Electronics, SK, LG, and Hyundai Motors, are concentrating their efforts to promote the expo in Gwanghwamun Square in Seoul and North Port in Busan.

From the 30th, ‘Gwanghwamun shines; shines’, an event to pray for the expo, has been held at Gwanghwamun Plaza. It will be open until the next 3 days. For this event, Samsung Electronics operated ‘Galaxy Studio’ to experience the meaning of the expo. SK Innovation participated as a private bid committee. LG Group also opened the ‘LG Future Change Center’ to prepare a booth where visitors can experience the expo in advance. Hyundai Motor Group also set up an exhibition hall to show ‘BUSAN is Ready!’ We are putting our efforts into publicity by inserting phrases such as

According to the Korea Chamber of Commerce and Industry, the three heads of 10 groups, including Samsung, SK, Hyundai Motors, LG, and Lotte, traveled to 84 countries for bid negotiations, and the distance reached 64.5 laps around the globe (2,586,137 km). Chey Tae-won, chairman of SK Group, and Lee Jae-yong, chairman of Samsung Electronics, personally delivered a ‘personal letter from the president’ to each country.

● Announcement of the results of the general meeting in June

BIE has completed due diligence in Odessa, Ukraine on the 24th, followed by Riyadh, Saudi Arabia on the 6th to 10th of last month. After completing the due diligence in Rome, Italy, from the 17th to the 21st of this month, a general meeting will be held in June to share the due diligence results of the four countries with 171 member countries.

If the expo is successful, Korea will become the 12th country in the world and the 4th registered expo host country in Asia. It is the seventh country to host all three major international events, following the Olympics and the World Cup. The government expects about 5.5 million people to visit Korea by hosting the Busan Expo. It is analyzed that economic effects such as production value of 43 trillion won, added value of 18 trillion won, and employment of 500,000 will be created.

Lee Ye-ji,

Source: Donga

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