Toyota partnered with 20th Century Fox for a promotional giveaway that didn’t go as planned.
As the world celebrates this May 4th the day of Star Wars for “May the 4th be with you”which comes from the phonetic association of English “May the forces be with you”fans released in the drawer a four -decade mystery associated with history that remains in the nebula.
According to the Fox news account, in 1977 Toyota was associated with 20th Century Fox for a promotional giveaway where the grand prize is a Toyota Celica model custom star wars featuring footage from the original film, including the film poster painted on the hood and reproductions of the film cels on the sides.
But things did not go as planned and 45 years later the mystery remains about where the car is. After the California store that customized the car was involved in a series of charges for drugs, kidnapping and murderthe contest seemed “forgotten” and the winner, if any, was never announced.
The shop that customized the car was charged with drugs, kidnapping and murder.
fruitless search
At that time, no one really cared about the time and the car disappeared without warning. But years later, when Star Wars fans searched for it, they saw dead ends everywhere.
That’s many of those who were part of that marketing move died and no records were found that would help track down the winner or the vehicle’s identification number. The great unknown grew: Where is the Toyota Celica from Star Wars?
At the time, “The Force Awakens” was hitting theaters, and it was then that the writer and missing car detective named Dean Shada began searching the film industry for the mysterious car, but neither he nor the company behind it its the promotion or even. Toyota can find an answer so far.
Any search for the car starts with Marden-Kane, the New York-based promotion company that ran the giveaway. The company’s general manager Alan Richter said foxnews that they have no records since, but they are not the only ones to consult with it.
The 1977 Toyota Celica GT costs up to $ 15,000, but the “Star Wars” car could sell twice as much.
But researcher Shada only found some disturbing information as a conclusion. It was that after talking to the two men who worked on the airbrushing, they told him thate the used clear coat is problematic and deteriorates quickly. So even if the car survives, the artwork may have long since disappeared, he says. foxnews.
Another also unable to provide an answer was the widow of the man who designed the car, John Sladek. Sladek ran Delphi Auto Design but was not involved in any of the scandals. He died in 2013, but many of his files and photos documenting the work on the vehicle still remain.
Another of the questions fans want to know more about the mysterious draw car is what it costs. As Fox news reported, John Kraman-of Mecum Auctions-said that The 1977 Celica GT costs up to $ 15,000 in good conditionbut the “Star Wars” car could sell at least twice that amount.
Source: Clarin
