Tourisme Cantons-de-l’Est and Tourisme Montérégie have joined forces to set up the Véloroute gourmande, a 235 km route that connects Sherbrooke to Montreal and has tourist stops.
Tourisme Cantons-de-l’Est started the cycling season on Thursday morning with the announcement of this project. This new cycling axis includes one hundred stops at local producers, as well as cultural activities and attractions.
In addition to the Véloroute, the Tourisme Cantons-de-l’Est is being launched Proudly cycling, a new regional certification. This makes it possible to improve the reception of cyclists, to identify businesses that will offer different services and different needs., mentions Lysandre Michaud-Verreault. On the show Here is the informationa spokesperson for Tourisme Cantons-de-l’Est points out that the region is popular with cyclists.
” We have such a reputation, so it is important to continue implementing either projects like Véloroute, which are great for citizens and tourists, or to undertake initiatives like Fièrement vélo, which provide services. “
A total of 120 companies located in 6 RCMs of Eastern Townships are participating in the movement. It is to define to say: “Well, I can stop here to fill my water bottle as to get information if I have a slight glitch”explanation by Lysandre Michaud-Verreault.
This initiative is in addition to certification Welcome cyclists, aimed at hotels and campsites.
” We are the region which, in terms of cyclists, has the most certified residential areas. We have over 80 of them. At 120 Fièrement vélo, we really have a living offer. “
An eagerly awaited revival of tourism
This announcement comes as international tourism seems ready to start again after two years of pandemic.
Quebecers are particularly expected on the shores of America’s east coast this summer. They are already being noticed in Virginia.
They see a lot of plaques from Quebec and Ontario, so that’s very encouraging. It describes something very positive for the coming summer.underline Tourisme Virginie marketing and public relations representative Brigitte Bélanger-Warner.
Before the pandemic, half a million Canadian tourists traveled to Virginia each year. Brigitte Bélanger-Warner noticed a renewed vigor in a recent tourism in Montreal.
People were really interested in visiting us, lots of questions, we wanted information, I even ran out of brochures.he pointed out.
The opening of borders and the return of travel abroad is not seen with a negative eye on the region, on the contrary, however, emphasizes the Tourisme Cantons-de-l’Est.
” When there are flowing visitors from Quebec, that also means that there are some returning to Quebec. We see it in a positive light, it means the journey continues. “
Sherbrooke is also waiting for tourists as festivals, conventions and sporting events continue, said Lynn Blouin, director of promotion and business and sports tourism for Destination Sherbrooke.
The will of the people to come together is very strong. There are many events that enter the calendar and are scheduled for 2023, that ishe says.
With information from René-Charles Quirion
Source: Radio-Canada